Hi, sweet people!
I’m Irena aka Indiga Healer, the artist behind this intuitive digital brand.
If we dig a bit deeper, we find out that every story we try to pursue comes right from our childhood. Creating this brand was no exception.
Right after I bought my iPad tablet, a certain memory presented itself clearly. As a kid I used to dream about having a certain ‘magical piece of technology’ that I would be able to use for all of my creative endeavors. Something where I could draw and paint with all the brushes in the world, write with all the pens in the world, where I would have all the notebooks, papers and pictures in the world to choose from. I was obsessed with notebooks and journaling, but also creating different presentations in PowerPoint and editing videos that I filmed with some of the first small portable recorders.
Most importantly, sharing with and gifting those creations to others was a part that brought the process to a whole.
I dreamed of having one piece of technology where I could do all of this at once and more. Fast forward to almost two decades later – I’m sitting in my room, unboxing my new iPad and noticing that clear memory appearing right in front of me. I figured it would only be fair to continue what I had started.